Product feeds/Trovaprezzi
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Price Comparison

Trovaprezzi Shopify Product FeedSell on Trovaprezzi with Shopify

Largest Italian price comparison platform with approximately 15 million monthly visits and leading market position.

At a glance
Channel typePrice Comparison
Markets1 country
Founded2002, Milan
HeadquartersMilan, Italy
Available on planFree and up

How to create Trovaprezzi feed

STEP 01

1. Register on Trovaprezzi

Create a merchant account at trovaprezzi.it/merchant. Trovaprezzi is the absolute leader of the Italian market.

STEP 02

2. Install Feedyio

Add the Feedyio app to your Shopify store. Installation takes less than 2 minutes.

STEP 03

3. Select Trovaprezzi template

Select the Trovaprezzi template from our library of 130+ pre-built feeds in the app.

STEP 04

4. Copy the feed URL

Feedyio generates your feed at a hosted URL. Copy the link and paste it into Trovaprezzi admin.

STEP 05

5. Start selling

Your feed updates automatically every hour. Reach ~15 million Italian visitors monthly.

Why sell on Trovaprezzi

Trovaprezzi is the most popular price comparison platform in Italy, reaching approximately 15 million monthly visits. The name translates to "find prices" and the platform delivers exactly on this promise – helping Italian consumers find the best prices on products from thousands of online stores.

High-intent shoppers

Customers on Trovaprezzi are actively comparing and ready to buy, not just browsing.

More visibility

Get your full catalog in front of a large, established audience with minimal effort.

Always up to date

Automatic sync means prices and availability are always correct, fewer lost sales.

Why Feedyio

The easiest way to connect Trovaprezzi

No spreadsheets, no developers. Feedyio builds a fully compliant Trovaprezzi feed from your Shopify catalog and keeps it accurate around the clock, so your products stay live and your sales keep coming.

Access to ~15 million monthly visits – dominance in Italy
Leading position in one of the largest e-commerce markets in Europe
Sophisticated product matching system for accurate comparison
CPC model with transparent pricing
5.0★
Rated on the Shopify App Store
★★★★★

“Quick and easy setup. The Trovaprezzi feed runs itself and support responds instantly.”

Shopify merchant review

About Trovaprezzi

Trovaprezzi is the most popular price comparison platform in Italy, reaching approximately 15 million monthly visits. The name translates to "find prices" and the platform delivers exactly on this promise – helping Italian consumers find the best prices on products from thousands of online stores.

The platform emerged in 2002 as one of the first price comparison sites in Italy and has gradually risen to market leadership. Today, Trovaprezzi covers all major product categories including electronics, home appliances, fashion, cosmetics, sports equipment and many more.

Trovaprezzi is distinguished by its sophisticated product matching system, which ensures accurate comparison of identical items from different sellers. This precision is key to building consumer trust, as shoppers expect fair price comparisons.

For merchants, Trovaprezzi offers a CPC model with transparent pricing. The platform provides detailed analytical tools for tracking campaign performance, competitive monitoring and product feed optimization.

The Italian e-commerce market is growing at a steady pace, and Trovaprezzi captures a significant portion of this growth. Consumers in Italy are traditionally price-sensitive and actively seek the best deals, making price comparison platforms an important tool in their shopping process.

Trovaprezzi belongs to the 7Pixel group, which operates a portfolio of e-commerce and comparison platforms in Italy. This backing ensures stable operations and continuous technological development.

For entry into the Italian e-commerce market, Trovaprezzi is a key channel. With Feedyio, you can create an optimized feed in just minutes.

Trovaprezzi Feed - FAQ

Why is Trovaprezzi most important for the Italian market?

Trovaprezzi is the most popular price comparison site in Italy with ~15 million monthly visits. Italian consumers are traditionally price-sensitive and actively seek the best deals.

What feed format does Trovaprezzi support?
What is 7Pixel Group?
How does the product matching system work?
How often is the product feed updated?
How large is the Italian e-commerce market?

Available markets

Trovaprezzi operates in 1 countries.

Related Price Comparison

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