Skroutz Shopify Product FeedSell on Skroutz with Shopify
Dominant Greek price comparison platform and marketplace with 32 million monthly visits and $1.6 billion in annual revenue.
How to create Skroutz feed
1. Register on Skroutz
Create a merchant account at merchants.skroutz.gr. Skroutz is the absolute leader of Greek e-commerce.
2. Install Feedyio
Add the Feedyio app to your Shopify store. Installation takes less than 2 minutes.
3. Select Skroutz template
Select the Skroutz template from our library of 130+ pre-built feeds in the app.
4. Copy the feed URL
Feedyio generates your feed at a hosted URL. Copy the link and paste it into Skroutz Merchants panel.
5. Start selling
Your feed updates automatically every hour. Products will be seen by 32 million monthly visitors.
Why sell on Skroutz
Skroutz is the absolute leader of the Greek e-commerce market – a price comparison platform and marketplace that has become synonymous with online shopping in Greece. With an impressive 32 million monthly visits and estimated revenue exceeding $1.6 billion annually, Skroutz represents one of the most successful European e-commerce stories.
High-intent shoppers
Customers on Skroutz are actively comparing and ready to buy, not just browsing.
More visibility
Get your full catalog in front of a large, established audience with minimal effort.
Always up to date
Automatic sync means prices and availability are always correct, fewer lost sales.
The easiest way to connect Skroutz
No spreadsheets, no developers. Feedyio builds a fully compliant Skroutz feed from your Shopify catalog and keeps it accurate around the clock, so your products stay live and your sales keep coming.
“Quick and easy setup. The Skroutz feed runs itself and support responds instantly.”
About Skroutz
Skroutz is the absolute leader of the Greek e-commerce market – a price comparison platform and marketplace that has become synonymous with online shopping in Greece. With an impressive 32 million monthly visits and estimated revenue exceeding $1.6 billion annually, Skroutz represents one of the most successful European e-commerce stories.
The platform was founded in 2005 in Athens and has gradually transformed from a simple price comparison site into a comprehensive e-commerce ecosystem. Today, Skroutz combines price comparison functions with a marketplace featuring its own checkout system and logistics infrastructure, including a network of Skroutz Point pickup locations.
For Greek consumers, "skroutzing" has become a common verb meaning searching for the best prices online. This cultural penetration makes the platform indispensable for any merchant who wants to successfully sell in Greece. Over 70% of Greek online shoppers regularly use Skroutz.
Skroutz offers merchants two main collaboration models: the classic CPC model for price comparison and Skroutz Marketplace, where the platform facilitates the entire transaction including payment and often delivery. The Marketplace model brings higher commissions but also significantly higher conversions due to customer trust in Skroutz as an intermediary.
Skroutz's logistics network includes the Skroutz Last Mile delivery service and a network of Skroutz Point pickup locations throughout Greece. Merchants using these services gain a competitive advantage of fast and convenient delivery.
Skroutz has also expanded to Cyprus and Romania, offering merchants access to additional markets in Southeast Europe through a single integrated platform.
For entry into the Greek e-commerce market, presence on Skroutz is absolutely essential. With Feedyio, you can create an optimized feed in just minutes.
Skroutz Feed - FAQ
Skroutz controls such a significant portion of Greek online retail that ignoring it practically means giving up the Greek market. "Skroutzing" has become a common verb for searching for the best prices online.
Available markets
Skroutz operates in 2 countries.
Related Price Comparison
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