Kaufland Shopify Product FeedSell on Kaufland with Shopify
One of the fastest-growing European marketplaces with 32 million monthly visitors, 45 million products, and 106% year-over-year growth.
How to create Kaufland feed
1. Register on Kaufland
Create a seller account at kaufland.de/seller/signup. Registration requires a valid VAT number and business details.
2. Install Feedyio
Add the Feedyio app to your Shopify store. Installation takes less than 2 minutes.
3. Select Kaufland template
Select the Kaufland template from our library of 130+ pre-built feeds in the app.
4. Copy the feed URL
Feedyio generates your feed at a hosted URL. Simply copy the link and paste it into Kaufland Seller Portal.
5. Start selling
Your feed updates automatically every hour. Products, prices and availability are always current.
Why sell on Kaufland
Kaufland Global Marketplace has emerged as one of the most dynamic and fastest-growing e-commerce platforms in Europe, recording an impressive 106% year-over-year growth rate that positions it as a rising force in European online retail. With 32 million monthly visitors actively browsing its extensive product catalog of over 45 million items, Kaufland offers sellers unprecedented access to consumers across Germany, Czech Republic, Slovakia, Poland, and Austria.
High-intent shoppers
Customers on Kaufland are actively comparing and ready to buy, not just browsing.
More visibility
Get your full catalog in front of a large, established audience with minimal effort.
Always up to date
Automatic sync means prices and availability are always correct, fewer lost sales.
The easiest way to connect Kaufland
No spreadsheets, no developers. Feedyio builds a fully compliant Kaufland feed from your Shopify catalog and keeps it accurate around the clock, so your products stay live and your sales keep coming.
“Quick and easy setup. The Kaufland feed runs itself and support responds instantly.”
About Kaufland
Kaufland Global Marketplace has emerged as one of the most dynamic and fastest-growing e-commerce platforms in Europe, recording an impressive 106% year-over-year growth rate that positions it as a rising force in European online retail. With 32 million monthly visitors actively browsing its extensive product catalog of over 45 million items, Kaufland offers sellers unprecedented access to consumers across Germany, Czech Republic, Slovakia, Poland, and Austria.
The marketplace leverages the powerful brand recognition of Kaufland, one of Europe's largest retail chains with decades of consumer trust. This established reputation translates into immediate credibility for marketplace sellers, as consumers associate the platform with the quality and reliability they expect from the Kaufland brand.
Kaufland's multi-country approach provides a streamlined path to pan-European expansion. Sellers can list products across multiple markets through a single integration, simplifying the complexity of cross-border e-commerce. The platform supports localized product content, pricing, and shipping options tailored to each market's specific requirements and consumer expectations.
The marketplace's product categories span the full spectrum of consumer goods, with particular strength in electronics, home and garden, fashion, and everyday essentials. This broad category coverage ensures opportunities for sellers across diverse product verticals.
For sellers, Kaufland provides comprehensive tools for catalog management, inventory synchronization, and order fulfillment. The platform's API enables seamless integration with existing e-commerce systems, while detailed analytics offer insights into performance optimization opportunities.
The combination of rapid growth, multi-market reach, and the backing of a trusted retail brand makes Kaufland Global Marketplace an increasingly essential channel for e-commerce businesses targeting Central European consumers.
Kaufland Feed - FAQ
Kaufland supports CSV and XML formats with UTF-8 encoding. Feedyio automatically generates the feed in the correct format with required attributes for each category.
Available markets
Kaufland operates in 5 countries.
Related Marketplaces
Start selling on Kaufland today
Create a product feed for Kaufland in minutes. 7 days free, no credit card required.
Try for free